My World: Stephen Einhorn
London jeweller Stephen Einhorn is a pioneer – from being an early adopter of e-commerce to crafting some of the world’s most creative bespoke commissions. We asked him what it takes to make it…
Stephen Einhorn established his eponymous jewellery company in 1995. Since then he has become renowned for his bespoke designs – including creations for many Hollywood films such as Allied with Brad Pitt and Marion Cotillard, Miss Peregrine’s Home for Peculiar Children with Eva Green, and Alice Through the Looking Glass with Anne Hathaway.View on Instagram
What makes you good at your job?
I would say it’s my eye for detail and my technical skill. When you hold a Stephen Einhorn piece in your hand you immediately feel the luxuriousness of weight and quality of the jewellery. You instantly know it’s been made by us. That’s our signature, the quality and craftsmanship. I strive for excellence.
Where will you be in ten years’ time?
We see ourselves expanding further globally. We already have a very strong presence online; our first commercial website went live in 1997. We have very loyal customers who have become collectors from all around the world, from the United States to Abu Dhabi to Australia. We would also like to open further stores in New York and Japan.
What distinguishes your brand and products from your competitors?
We provide a bespoke jewellery service that is not available from most other companies. We can basically make absolutely anything that you would like to commission in any material. Who else can turn an image of your classic car into a pair of platinum and diamond cufflinks; copy the first bouquet of flowers you gave your partner in precious metals; or create a totally unique engagement ring?
Our knowledgeable and impeccable customer service also sets us apart, plus we make everything here in our London workshops. That’s a rarity.
How do you continue to stay relevant?
Well we are part of London life. We pay attention to what is around us and to what is being said. We listen to what our customers say. We are aware of trends, especially colours. Styles go in and out of fashion quickly so we take everything on board and make timeless pieces that give a slight nod to fashion but mainly longevity. That’s very relevant now in these new days of ecological awareness.
Who else can turn an image of your classic car into a pair of platinum and diamond cufflinks?
What’s your personal favourite product from your brand?
The Geo collection, which uses specialist engineering techniques: I love it, I love using really tough materials mixed with precious metals, the mix of colours is wonderful. The Geo eternity ring is also very special, combining the same techniques with diamonds suspended in the middle. It is an object of real beauty and originality; I’m very proud of that.
What brand or designer would you most like to collaborate with?
That’s easy: Elon Musk. He is a very interesting man who is lucky enough to have enough money behind him to create new technology. I’d love to make a Thames Wood gear stick or dashboard for the Tesla, that would be pretty amazing – the old and the new.
What’s the next project you’re working on?
I’m working on expanding our Thames Wood collection. I want to design some more men’s jewellery for it, as well as some women’s. It’s very popular and such an incredible material to work with. It’s more than 2,000 years old and was sourced from the only wooden Roman docks built in London in 63AD. It’s quite special, and we own it exclusively.
For more information, see stepheneinhorn.co.uk